Spread the word.
Last week we discussed how social media can help companies communicate with the public and customers during disasters. This week we're focusing on the internal communication benefits that social media offers through the often overlooked resource of SMS messaging.
We know that cellular networks are often crippled during a disaster by increased traffic and sometimes even physical damage to the network infrastructure. Many times the only information able to sneak through overloaded systems are small packets of data like those in text messages.
Setting up a protected Twitter account for employees and instructing them on how receive mobile updates is one way to build a free text messaging resource. Whether it's about a delayed opening due to icy roads, or that your building has burned down (GULP), a Tweet can spread the word simply and efficiently.
Another alternative is Agility's own Alert Notification System (available to Member's free with every ReadySuite package). Agility's Alert Notification system can send both SMS and email alerts at the touch of the button.
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